6 Hours of Spa FIA WEC
TOYOTA ME WE
5 Million Hybrids
6 Hours of Silverstone FIA WEC
Dodging Shadows
Introducing TOYOTA i ROAD
Toyota stand guide Geneva
i ROAD in Geneva
Auris The Alternative
My Day My Hero

Archives

  • 2013
  • 2012
  • 2011
  • 2010
  • 2009

Plugging our Plug-Ins

Posted by: on April 29th, 2010 Comments Off

Yesterday, I came back from Strasbourg where I had been for the launch of a large-scale Plug-in Hybrid Vehicle (PHV) demonstration in Strasbourg together with the French energy provider EDF, and the City and the Urban Community of Strasbourg. We’ve were lucky to have beautiful weather in a wonderfully picturesque city. There will soon be about 100 PHVs zooming around the region. They are not being driven by Toyota people, but by a group of partners who have decided they want to be involved in this trail-blazing activity, and are willing to commit their own resources to be involved (and a huge thanks to them all).

Read more

Every day is “sun”day at the Toyota Parts Centre

Posted by: on April 13th, 2010 Comments Off

I was recently lucky enough to be on vacation in the mountains. While I was riding up the mountain on the ski-lift with some friends I noticed that there seemed to be a lot fewer trees affected by acid rain as compared with my recollection of some years ago.  If this is true, then I hope it has a lot to do with the wider use of electricity from renewable sources. We believe this is a very important step to take to have a more sustainable business.

Read more