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Can you see what it is yet?
We’re at the 2014 Geneva Motor Show and, this year, we are looking into the future (both distant and not so distant) as well as today. And for the now, we have something really fun to show the world. Click through the break to read more. (more…)
All will be revealed end of March
So, you’ve seen the teaser images, you’ve heard its roar, now prepare for another taste of the TS040 HYBRID with our 2014 season trailer. Click through the break to catch exclusive new video. (more…)
We Are Hybrid
After another record-breaking year of hybrid sales, Toyota has proudly announced a further milestone in its hybrid growth, as global sales passed six million vehicles. Click through to read more. (more…)
2013 TME Sustainability Report
Toyota has published its seventh annual European Sustainability Report, providing an overview of the company’s environmental, social and economic performance under the company’s “Always Better” approach to sustainability. (more…)
World premiere Toyota Yaris Hybrid-R concept
Welcome to the Frankfurt Messe! We’re here with Toyota and Lexus and we have some really exciting things to show you. Click through the break to follow us throughout the opening Press Days for all the latest news and views. (more…)
Toyota Yaris Hybrid-R concept
We’re now in countdown mode to the 2013 IAA Frankfurt Motor Show starting in two weeks in Germany. Since the Frankfurt event alternates with Paris, it has been two years since we went to the Frankfurt Messe. Click through the break to find out what we have in store next week. (more…)
Media Test Day with TS 650
What do you get when you cross Formula 1 technology with a luxury limousine? The TMG Sports 650 of course… (more…)
MSF Land Cruiser at Toyota
For the past few years, Toyota Motor Europe employees raised money for various charities during the annual 20km of Brussels marathon. We look back at one of those charities, Médecins Sans Frontières. Click through to read more. (more…)
“The Wave” – Toyota’s new global motor show stand design
It’s now halfway through the 83rd Geneva Motor Show. If you’re still planning to head out and check out all the latest Toyota and Lexus products coming to a showroom near you, you have until this Sunday, March 17. For now, it’s a good time as any to post a selection of photos and videos for those who can’t make it to the Palexpo. Enjoy after the break. (more…)
“The Wave” – New Toyota Motor Show stand design
Along with the various world and European product premieres we’re bringing along to Geneva next week, we’re also really excited to reveal our brand new Toyota motor show stand design: “The Wave”. You may have seen a concept sketch earlier this month. The stand design is the result of an internal design competition between design agencies in Japan, North America and Europe. We’re really proud to say that the future of Toyota’s motor show identity is a European design. Behind the scenes look and exclusive pictures after the break. (more…)