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Here are some updates from Geneva Motor Show…
As weird as it might sound there are ninjas on the Toyota stand. Well, we can explain. Toyota is presenting Toyota Safety Sense, a set of newly developed active safety technologies. The aim is that these safety features prevent or mitigate collisions, just like ninjas would protect you from an intruder. Every hour there is a martial art demonstration by professionals and you can also take your own safety pose (you can either share it on social networks or simply walk away with your memorable image).
— Toyota Europe (@toyota_europe) March 3, 2015
But back to serious business. The Toyota Safety Sense consists of:
– Pre-Collision System (PCS) which detects object ahead of the vehicle and reduces the risk of hitting the car in front
– Lane Departure Alert (LDA) monitors lane markings and if you leave your lane without indicating, it will warn you
– Automatic High Beam (AHB) detects other vehicles’ lights and adjust automatically high and low beam
– Road Sign Alert (RSA) reads road signs for you, and displays them on the dash
To make it more clear, have a look at the light-hearted videos that explain what this is all about.
So here we are, at the opening of the 85th International Geneva Motor Show. Everything is ready to welcome first the media (3-4th March) & then the public in the 10 days that follow.
Where to start… ? Ah yes, cars! What do we actually show today? Let’s see ..
New Avensis
Designed, engineered and built in Europe, our new D-segment player has arrived. More dynamic exterior, great looking LED headlamps and a fantastic interior… wherever you put your hands it’s quality, soft touch material, there’s a huge (8”) multimedia touch screen and a really fancy new instrument binnacle, with tubed speedometer and tachometer and a TFT multi information screen – which even reads you the road signs – in between. Everywhere, chrome highlights and super quality materials remind you that you are sitting in a real premium vehicle. Of course the driving has improved as well, the new Avensis has received 2 new diesel engines and the noise level has been reduced to a surprisingly low level. And seen the equipment level you get for your money, it’s a really good deal!
This model has been known for its quality-durability and reliability (it has even won the J.D. Power Customer Satisfaction Award in 2014 in Germany) and now, with the new Toyota Safety Sense, it also becomes a star in terms of safety, and the perfect travel companion.
New Auris
Auris has many talents, but perhaps its biggest differentiator is its hybrid powertrain. The Auris Hybrid now has a CO2 as low as 79 (!!!) g/km – no surprise that this is the most sold hybrid model in Europe.
But if you’re not shopping for a hybrid, there is still plenty of choice with the new Auris. Take the brand new 1.2T turbocharged petrol engine, the new 1.6 D-4D diesel engine or the 1.4 D-4D that has been improved so much that it is now one of the most efficient in its class. This model gets a new look as well (and what a look!) and its interior will leave you speechless, we can guarantee you.
Toyota Mirai
Even though we have talked quite a lot about and sales have already started in Japan, Geneva Motor Show marks the official European Premiere of our hydrogen powered fuel cell vehicle. By now, probably everyone knows, but we would like to remind you anyway… IT ONLY EMITS WATER!!!! How is this possible? Watch our video.
There will be people doubting the viability of this technology – just like there were many questioning the feasibility of hybrid vehicles. But hybrid became popular, and today, many are following Toyota’s example. See where we are coming from? Toyota is again pioneering a very important technology, that is essential in a world that is running out of fossil fuel and that is in bad need of a clean-up
Stand animations
As weird as it might sound there are ninjas on the Toyota stand. Well, we can explain. Toyota is presenting Toyota Safety Sense, a set of newly developed active safety technologies. The aim is that these safety features prevent or mitigate collisions, just like ninjas would protect you from an intruder. Every hour there is a martial art demonstration by professionals and you can also take your own safety pose (you can either share it on social networks or simply walk away with your memorable image).
But back to serious business. The Toyota Safety Sense consists of:
– Pre-Collision System (PCS) which detects object ahead of the vehicle and reduces the risk of hitting the car in front
– Lane Departure Alert (LDA) monitors lane markings and if you leave your lane without indicating, it will warn you.
– Automatic High Beam (AHB) detects other vehicles’ lights and adjust automatically high and low beam
– Road Sign Alert (RSA) reads road signs for you, and displays them on the dash
To make it clearer, have a look at the light-hearted videos that explain what this is all about.
Come and see us on the Toyota stand or follow us for more news on Twitter! #ToyotaGeneva
Can you see what it is yet?
We’re at the 2014 Geneva Motor Show and, this year, we are looking into the future (both distant and not so distant) as well as today. And for the now, we have something really fun to show the world. Click through the break to read more. (more…)
“The Wave” – Toyota’s new global motor show stand design
It’s now halfway through the 83rd Geneva Motor Show. If you’re still planning to head out and check out all the latest Toyota and Lexus products coming to a showroom near you, you have until this Sunday, March 17. For now, it’s a good time as any to post a selection of photos and videos for those who can’t make it to the Palexpo. Enjoy after the break. (more…)
FT-86 Open concept
Picture this: it’s a hot day with the sun blazing down. The keys to your FT-86 Open concept are ready. You turn the key and the engine roars to life. What would you do next? Watch our latest video feature “Shadow Dodging” after the break.
TOYOTA i-ROAD
Introducing the all-new, all-electric TOYOTA i-ROAD. Making its World Premiere at the 2013 Geneva Motor Show, the i-ROAD Personal Mobility Vehicle (PMV) is a new form of transportation offering greater flexibility in an urban environment. Read more after the break. (more…)
“The Wave” – New Toyota Motor Show stand design
Along with the various world and European product premieres we’re bringing along to Geneva next week, we’re also really excited to reveal our brand new Toyota motor show stand design: “The Wave”. You may have seen a concept sketch earlier this month. The stand design is the result of an internal design competition between design agencies in Japan, North America and Europe. We’re really proud to say that the future of Toyota’s motor show identity is a European design. Behind the scenes look and exclusive pictures after the break. (more…)
2013 Auris Touring Sports
We’re all gearing up for the 2013 Geneva Motor Show starting early next month. Our line-up this year will demonstrate the success of our “Always Making Better Cars” philosophy. Click through to see what we’ll be bringing along to the Palexpo. (more…)