Anastasia Stoliarova
October 6, 2015
Toyota retains crown for most valuable automotive brand

Toyota’s brand value grew by 16% to continue leading the automotive sector in the Best Global Brands 2015 report published by Interbrand while continuing to maintain its Top 10 position from last year.

Kaori Hasegawa
September 17, 2015
IAA|Frankfurt Motor Show 2015|Live blog|Day 2|The Honoured Guest

We are pretty excited to welcome the German Chancellor Angela Merkel on our stand at the Frankfurt Motorshow today. Mrs Merkel has come today to the Messe‘s Hall 8 to take a look at the Toyota Mirai […]

Carol Coolsaet
September 15, 2015
IAA|Frankfurt Motor Show 2015|Live blog|Day 1|The New Prius

NEW PRIUS The rebirth of the pioneer The introduction of the all-new fourth generation Prius marks a further advance in the history and achievements of Toyota’s hybrid power technology. The new model builds on the […]

Sylvie Caira
IAA|Frankfurt Motor Show 2015|Live blog|Day 1|TNGA

Toyota New Global Architecture Frankfurt Motor Show 2015 marks the European premiere of the very first TNGA built vehicle – The New Prius, and we are thrilled to tell you more about the concept: Toyota New Global […]

Kristof Pitteljon
IAA|Frankfurt Motor Show 2015|Live blog|Day 1|The New Yaris

YARIS 2016  More style and even greater appeal At Frankfurt, Yaris comes with a new Style grade, new colours and an all-new Bi-Tone version. Bringing a breath of fresh air and even greater appeal to […]

Chris Barrow
IAA|Frankfurt Motor Show 2015|Live blog|Day 1|Aygo – updated

Updated AYGO range A new x-clusiv special edition From its iconic frontal ‘X’ design to its extensive range of customisation options, all styling and engineering decisions for the latest AYGO have been specifically made with […]

Anastasia Stoliarova
IAA|Frankfurt Motor Show 2015|Live blog|Day 1|RAV4 Hybrid

NEW TOYOTA RAV4 HYBRID Prestige, comfort and efficiency By launching the new RAV4 model range we introduce our first hybrid compact SUV in Europe. Its full hybrid drive system combining a 2.5 litre petrol engine with a powerful […]

Anastasia Stoliarova
IAA|Frankfurt Motor Show 2015|Live blog|Day 1|Toyota Mirai

Putting the next 100 years in motion The Frankfurt Motor Show marks the European commercial debut of the Toyota Mirai. With the first European customers taking delivery in the coming weeks in Germany, Denmark and […]

Anastasia Stoliarova
IAA|Frankfurt Motor Show 2015|Live blog|Day 1|CH-R Concept

TOYOTA C-HR CONCEPT   Stunning looks, exciting drive A new C-HR Concept makes its world debut at the 2015 Frankfurt Motor Show. With its diamond-shape based bold design language, an engaging full-hybrid driving experience and […]

Betti Hornyak
August 14, 2015
New exhibition at the Rendez-Vous Toyota

Toyota Mirai It looks like we managed to make 2 world ‘best’s come together: on the world’s most beautiful avenue, the Champs-Élysées in Paris, Le Rendez-Vous Toyota.